Marketing and Communications

Downloadable Resources

The Office of Marketing and Communications offers a number of downloadable resources for community use. Feel free to use anything listed. If you have a specific need please complete our project request form.

• PowerPoint Templates
• Word Templates
• Email Signatures
• College Logos

As Elizabethtown College continues its strategic planning, the college is focusing on promoting a standard identity and a sense of unity for its faculty and staff.  The following standards should be applied to all @etown.edu email signatures for faculty and staff.

• First name and last name
  • • Middle initial optional
    • Professional designation optional
    • Graduating class year optional
  • Position at the college
  • Department or Office
  • Optional: Additional advisory title(s)
  • Elizabethtown College
  • One Alpha Drive, Elizabethtown, PA 17022
  • Office phone number | (optional cell number) | (optional fax number)
  • Optional links to social media sites, blogs, or department website* (*All social media sites must be supported by the college and follow the social media guide.)
  • Optional Elizabethtown logo (use this link: )

Guidelines for font:

• Font: Helvetica
• Font size: 12
• Font Color: dark grey (preferred), or navy blue
• Go horizontal using the pipeline key |’s
  • Located with the backslash key “\”
  • Optional “Educate for Service” or “Be a Bigger Part of the World” can be placed as a tagline under contact information.

Do Not:

• Insert backgrounds, pictures, animations, or distracting visuals etc.
• Refrain from using quotes unless related to the college’s mission or motto

Instructions:

Outlook Web App

1. In the upper right hand corner click on the options button
2. Click on the “See All Options” in the drop down menu
3. On the left hand side bar, click on “settings”
4. Under the “Mail” tab you will find a text box for your signature
5. Ensure you check the box “Automatically include my signature on messages I send”

Microsoft Outlook

1. On the top left select the “Tools” drop down menu
2. At the bottom of the drop down box select “options”
3. Select the “Mail Format” tab at the top of the pop up box
4. Click on the “signatures” button
5. Under the “E-mail signature tab” select a new signature and name your signature or select your preexisting signature and to edit it
6. Type your signature into the text box and click the “OK” button
7. To insert image click on the image icon and insert one of these urls: http://www.etown.edu/offices/marketing-and-communications/images/logo-email.jpg (College Logo) or http://www.etown.edu/offices/marketing-and-communications/guides/graphic-style-guide/images/BeInspired.logo-emailSignature.jpg (BE INSPIRED.)

Detailed instructions:
Mac Users: http://support.microsoft.com/kb/2455171 
PC Users:  http://office.microsoft.com/en-us/outlook-help/create-and-add-an-email-message-signature-HA010352514.aspx

Example Signature:

Elizabeth Braungard
Executive Director, Marketing and Communications
Office of Marketing and Communications
Melica Adviser
Conestogan Yearbook Adviser
Elizabethtown College
One Alpha Drive, Elizabethtown, PA 17022
P: 717-361-1525 | C: 717-572-3313