The Business Administration Program
NEW Mathematical Business Major (in collaboration with the Math & Computer Science departments)
Study at one of the top Business Administration programs in Pennsylvania. A Business Administration degree from E-town College provides you with a comprehensive education and the solid foundation you need to enter a variety of business and leadership careers. Whether you are looking to start your own business or work up to managing one, our flexible program will provide you with the necessary skills and business acumen.
Flexible. Specialized. Goal-oriented.
Our Business Administration major is flexible, yet specialized. You'll choose from one of six concentrations to help you develop specific skills and explore your areas of interest within business:
A concentration in accounting will help you better understand how financial statements of an organization are prepared for presentation to the investing public. This knowledge will help you as a business leader to understand and assess the financial implications of business decisions and the effect these decisions may have on your company's ability to obtain additional capital.
A concentration in economics enables you to understand decision making by consumers and firms, the allocation of resources in society, and the role of government in a market economy.
The goal of entrepreneurship at E-town is to nurture an entrepreneurial mindset that inspires an entrepreneurial life that goes beyond launching a start-up or owning a business. Entrepreneurship is also about being entrepreneurial while working for others or getting involved in the community and becoming a social entrepreneur.
The finance concentration teaches you about the principles of investing, financial institutions management, foreign-exchange risk management and financial transactions such as leasing, mergers and acquisitions.
Want to run a company or take over the family business? This concentration sharpens your soft skills, such as emotional intelligence and communication, helps you discover your unique leadership style, and improves your ability to work with diverse people in a team setting. It also focuses on essential human resource competencies, advanced legal principles and managing technology and innovation in a changing environment.
Every company asks about its customers: What do we know about them? How do we get and keep them? Why should they buy from us? In marketing, we are chiefly concerned with being better at satisfying the customer than our competitors can. If we manage that, we bring in money to pay the bills and put food on the table. If we don’t, the company sinks for want of customers. Interested in ensuring your company’s growth? Come join us in marketing.
The Department of Business pairs you with an advisor from your chosen area of concentration. This professor works with you to choose courses and obtain internships that best prepare you for a career in your field of interest. Located in central Pennsylvania, our Business Administration major is well positioned to connect you with both large and small companies to help you gain experience and hone your business skills.This preparation has helped our business students obtain jobs and internships in a variety of companies. Some of these companies are:
- Armstrong World Industries
- Coca-Cola Enterprises
- Ernst & Young
- High Construction Company
- The Hershey Company
- Kellogg Company
- Procter & Gamble
- Lancaster General Hospital
- Wells Fargo